Sales & sales management
Based on the principle “No customers, no company”, the Sales Department has become the cornerstone of the company. At each step of the sales & marketing process, the customer is our main preoccupation.
At this stage, a reflection about some fundamental questions arerequired:
Our training sessions are based on well-tried methods. Our goal: to get
results short- and long-term.
These last years, new concepts were constantly created: solution selling, consultative selling, etc. But are these really new ideas or are the basic principles staying the same?
First of all, our sale model is based on the analysis of customer’s
needs. During the discussion with the salesperson, the goal is that the
customer becomes aware of the solution’s added-value. In fact, he/she
buys the concept and the company, before the product or service. Therefore
he/she is ready to conclude the deal, without delaying his decision.
Since it is the customer who buys, and not you selling him something, the customer comes back without you having to chase him.
Based on a detailed analysis of your needs, 4Résult develops a
tailor-made solution for your company. We already have many prestigious
references in terms of training and consulting, in different ‘sales
and marketing’ fields.
Far from being standard methods (‘off-the-shelf’), our trainings always offer a tailor-made solution, accounting for the management’s vision and mission, specifics of the business, level of the co-workers’ knowledge, along with many other factors.
We always advise case-studies and role-playing in relation with the participants’ daily environment.
· Sales management
Thanks to our long and wide experience in the sales management field, we can help your sales managers with their teams to get results quickly. The field-coaching is one of the main keys to success.
Beware not to mix up ‘field-coaching’ – which requires
knowledge and skills quite specific from the coach – and ‘joint
calls’ (accompanied selling). Next to fieldcoaching, we train and/or
help managers in desk coaching techniques and phone coaching techniques.
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